Branding for my husband’s new custom hat shop. More to come!
Redesigned Sprouts Coffee program. Coffee pattern by illustrator Dan Lehman.
Redesign of the Sprouts Farmers Market Cleaning program
Designed a line of Italian Crackers for Sprouts Farmers Market, included naming and art direction.
Art direction and packaging for Kroger produce department. Posters to celebrate the collection. Illustrations by Delro Rosco.
Packaging for a line of real sugar sodas that feature century-old historic Kroger store photos.
Branding, packaging and POS for Kroger’s cook-at-home meal kits. Labels and enclosed recipe cards change out.
Branding, package design and photo direction for a start up with a uniquely addictive product.
Packaging for a new line of ready to pour cake batter pouches, featuring bold feminine colors, clever prop styling, lace details and helpful infographics.
Redesigned the dry beans & rice category. Packaging changed from lay-down to stand-up bags, and features a unique window for each variety.
Logo and custom package design for a line of high end portioned steaks.
Branding and packaging for a line of upscale oils and salt scrubs.
Shop here.
Each variety of H-E-B Fully Cooked Burgers was hand chalked in order to capture the most realistic detail when transferred to a film bag. The graphic around the edges is a reference to jean and boot stitching.
H-E-B Grocery's introduction into pure cane sodas. We created a proprietary bottle with a one color silkscreen printing to give an authentic vintage soda bottle look. The carton is diecut around a vintage style bottle cap.
A line of pour and bake cake mixes. Designed package, wrote the romance copy about a stroll through Paris, created the flavor names, prop styled and art directed photoshoot.
Updated Central Market packaging in categories all over the store.
In a line of salad dressings sold in the produce department, I created a unique label for each of the ten flavors. What was common throughout was illustrative type, and strongly themed background art that evoked the personality of the flavor.
Hot Dog packaging and acrylic painting done on an antique desk for a vintage ballpark theme.
Boxes and film packages for a line of orchard-inspired fruit twists.
Branding and packaging for a line of baking products inspired by vintage newspaper ads.